Save 30% Off During Our Sale!

• It’s our Hurley Accessories Sale!
• Right now, get 30% off Hurley bags, backpacks, totes, and duffles.
• Valid on regular priced purchases.

Some exclusions may apply on our Hurley Accessories Sale. See a store associate for more information.

Founded in 1971 by brothers Stephen and Jimmy Tsukayama, Hawaiian Island Creations (HIC) started as a small surf shop in Kailua on Oahu’s Windward shore. Through a commitment to quality, service, and aloha spirit, the brand has built a reputation as an icon of Hawaiian surfing recognized throughout the world. The retail chain has grown to include sixteen stores across three islands, providing authentic Hawaiian surf gear to both locals and visitors alike. Enjoy the ride wherever you may be with HIC clothing and accessories shipped directly to you, from Hawaii with aloha.